(Amazon Kindle News) We love spec commercials as it shows off the creativity of people beyond the normal ad agencies hired to create commercials. We have below for you a spec commercial made by Alex de Campi that is quite creative and really captures the essence of what the Kindle is. A spec commercial is a commercial that wasn’t commissioned by a company, but was still created to show off a concept in the creator’s mind. Sometimes a spec commercial can lead to actual paid work and sometimes it ends up in the archives of YouTube.

If you’re reading this update on your Kindle, you’ll need to log onto our site to see the video (hopefully in the future that won’t be the case). Our site is http://www.amazonkindlenews.com. For those on our site now, we are proud to present to you one of the best Amazon Kindle spec commercials we’ve ever seen…